At Appling & Landerholm Private Wealth Group, our mission is to help ensure that our clients' investible assets can be preserved during challenging economic times, while also looking to take advantage of growth opportunities during favorable conditions. We aim to make our clients' wealth last a lifetime, providing more confidence and peace of mind.

Key Principles:
1. Risk Mitigation: We analyze the current market conditions and our clients' risk tolerance to help safeguard their investments. By diversifying portfolios and utilizing strategies that can help preserve investments, we look to help our clients weather financial storms.

2. Growth Strategies: In prosperous times, we focus on identifying and pursuing investment opportunities that align with our clients' goals. We look to strategically invest in growth sectors while maintaining a balanced approach.

3. Long-Term Planning: We work with clients to create tailored financial plans that account for their lifetime goals, including retirement, education, and legacy planning. Our strategies aim to help ensure that their money can work for them throughout their lives.

4. Ongoing Support: We provide reviews and adjustments to our clients' portfolios. Regular reviews can ensure that their investments remain aligned with their evolving needs and market conditions.

5. Information and Guidance: We offer information to help our clients understand their investments, the economic environment, and the strategies we employ on their behalf.

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Our advisors

Emily Landerholm

AAMS

Financial Advisor

Vice President of Investment Services
Learn more about Emily Landerholm Visit Emily Landerholm's website

Kyle Appling

AAMS

Financial Advisor

Senior Vice President of Investment Services of Appling & Landerholm Private Wealth Group
Learn more about Kyle Appling Visit Kyle Appling's website


Our team

Joann Shytle

Registered Client Service Associate