Team profile


About Us

At Hanson and Associates, our mission is to help individuals and families achieve their financial goals through customized, holistic planning and education. We believe that financial freedom is attainable for everyone, and we strive to empower our clients to make informed decisions about their money. Our team is dedicated to building long-lasting relationships with our clients, and we prioritize transparency, trust, and accountability in everything we do. We are committed to providing comprehensive financial solutions that are tailored to our clients’ unique needs, while always adhering to the highest standards of professionalism and ethical conduct.

Areas of focus

  • Retirement Planning Strategies
  • Women's Financial Strategies
  • Investments
  • Business Retirement Plans
  • Tax Planning Strategies
  • Estate Planning Strategies
  • Insurance

Awards & recognition

  • Hanson & Associates, Ameriprise Client Experience Award, 2021, 2022,2023

Community participation

Our Team volunteering for Habitat for Humanity
Our Team volunteering for Habitat for Humanity

Business member of Downtown Mainstreet, Inc.

La Crosse Chamber of Commerce Member

  • Artspire 2016, 2017, 2018, 2019,2020,2021, 2022
  • Big Brothers Big Sisters of the 7 Rivers Region
  • La Crosse Area YMCA
  • Women's Fund of Greater La Crosse
  • Hunger Task force of La Crosse

Honored to receive recognition

All of us at Hanson & Associates are honored to share we have received the Ameriprise Client Experience Award. This recognition is a testament to the loyalty of our clients,the dedication of the entire Hanson & Associates team and the great experience we work so hard to provide for our clients every day.